Gregor Fris holding a bass guitar

Bass.Gear.Players.

15 Years of BassTheWorld.com

Reviews, Demos, & Stories from one of the world’s largest dedicated Bass channels.

897K+Combined Followers
154M+ Views on
2,700+ Videos on
A global bass community
419K+YouTube Subscribers
150M+Video Views
2,700+Videos Published
15+ Yearsof BassTheWorld
Gregor Fris, founder and host of BassTheWorld
Gregor Fris · Founder & Host

Bass has always been the point.

Created by Gregor Fris, BassTheWorld has spent more than 15 years publishing bass gear content, demonstrations, performances and stories from across the global bass community.

Trusted relationships

15 years at the heart
of the bass industry.

Built through years of reviews, launches, collaborations and long-term relationships with instrument and gear makers around the world.

The story continues

Bass players from
around the world.

For brands

Put your gear in front of bass players who care.

BassTheWorld works with instrument, amplification, effects and music-technology brands to create high-quality content for a focused global bass audience.

Product Features

Long-form product-focused videos, demonstrations and reviews.

Short-Form Content

Content for YouTube Shorts, Instagram, TikTok and Facebook.

Launches & Collaborations

New-product launches, signature projects and campaigns.